Protecting Your Business' Reputation

There are many online vehicles for customers to review your business today. For this reason many businesses are afraid to put themselves out there for fear that a bad review will destroy them.

But it is far more beneficial and lucrative to create a strong image online than to allow the risk that a bad review will ruin your business for life. Sites like Yelp.com, Yahoo Local and Google Places have given business owners tools to combat site like ConsumerAffairs.com. When business owners actively seek good reviews from customers, the good outweighs the poor, the business image is protected and the bad review is answered indirectly.

There are numerous other ways to combat a poor review. Business owners can ask to be a guest blooger on a highly ranking blog in their category where they can portray their business and answer to a unflattering review. They can request that the site owner or webmaster remove a review that is not substantiated.

For some of my clients I have created a system where they can thank the reviewer for their feedback and get an offer in their hands to try the product again. I find that when a review has been answered in a professional manner it sends a message to all who view it that this business owner cares about how their business is portrayed and how it operates. These reviews, good or bad, can be instrumental in the business owner correcting problems on site that will make the business stronger and more lucrative going forward.

Foursquare is still alive!

I have been advising my restaurant customers to offer customers a perk if they check in on Facebook Places or Foursquare and it has been paying off for them as it keeps driving their name out to these mediums.

Now Foursquare is being used for events and happenings around town and those events have also been experiencing and increase in foot traffic.

http://bits.blogs.nytimes.com/2011/08/18/foursquare-lets-users-check-in-to-events/

Google Launches Google Wallet!

But not without being slapped by Paypal!

http://www.fiercemobilecontent.com/story/paypal-sues-google-stealing-mobile-payment-trade-secrets/2011-05-27

Ideas on How to Get Multiple Locations Ranked

Anyone having problems getting more than on location to rank on Google?

Here is an idea that will help.

http://www.mattcutts.com/blog/give-each-store-a-url/

Trying to Figure Out How Google Works?

That will probably be next to impossible. But Google does offer useful information on their blog. Here is a recent post that may help you in your effort to get your website to rank.

http://googleblog.blogspot.com/2011/02/finding-more-high-quality-sites-in.html

Barcode Promotion for the Lupe Fiasco

http://www.state.ie/news/26019-lupe-fiasco-promote-new-album-with-qr-laser-show

This Is What I'm Talkin' About!

Google is making its move to cater to local businesses. These new applications will make it easy to create the processes that will assist local business get to the top and stay on top. Google will aggregate reviews and links from multiple sources to give you the front page boost your business needs for front page placement.

Within hours of setting up a local restaurant in my area, they made it to page one because they already had reviews in multiple places that they didn't even know existed and didn't realize could help them grow organically to a front page listing.

Ask me how to help you do the same for you business. I am happy to sit down and consult with you on how to pull in all the services available that will assist you in pulling new customers.

http://searchengineland.com/googles-mobile-moves-tighten-its-grip-on-local-63286